Terms of Service

These Terms of Service ("Terms") govern your access to and use of the Loop platform, websites, dashboard, and related services (together, the "Services") provided by Loop LLC ("Loop", "we", "us", or "our"). By creating an account, starting a free trial, or otherwise using the Services, you agree to these Terms. If you do not agree, do not use the Services.

1. Who we are

Loop LLC is a company registered in the Republic of Armenia. Registration No. 999.110.1581923. Registered address: H 14/19, G-1 District, Ajapnyak, Yerevan, Yerevan 0048, Armenia. Loop is the provider and seller of the Services.

2. The Services

Loop is an AI-powered omnichannel customer communication platform. It brings channels such as WhatsApp, Instagram, email, Telegram, and voice into a single inbox, and provides AI agents, broadcast messaging, analytics, and related features. We may add, change, or remove features over time.

The Services are intended for use by businesses and their authorized users. You confirm that you are using the Services for business purposes and that you are authorized to bind the business on whose behalf you use them.

3. Eligibility and accounts

To use the Services you must be at least 18 years old and able to enter into a binding contract. You are responsible for the information you provide, for keeping your login credentials secure, and for all activity that happens under your account. Tell us promptly at [email protected] if you believe your account has been accessed without authorization.

You are responsible for your users and for anyone you allow to access your account.

4. Free trial

We offer a 14-day free trial. No payment card is required to start the trial.

At the end of the trial, your account does not automatically convert to a paid subscription and you will not be charged. Unless you choose a paid plan, your account will move to a limited or paused state, and access to some or all features may be suspended. Data associated with a paused account is subject to the retention and deletion terms in our Privacy Policy.

We may change or withdraw trial availability at any time.

5. Plans, fees, and payment

If you choose a paid plan, you agree to pay the fees for that plan. Fees, billing cycles, and plan features are shown at the time of purchase.

Payments are processed by a third-party payment processor. By providing payment details, you authorize us and our payment processor to charge the applicable fees. You are responsible for providing accurate billing information.

Unless stated otherwise, fees are exclusive of any taxes, levies, or duties, which you are responsible for where applicable.

We may change our fees or introduce new charges. We will give reasonable notice of changes that affect an active paid subscription, and changes will apply from your next billing cycle.

6. Refunds

Except as set out below, all fees are non-refundable and all sales are final. The 14-day free trial gives you the opportunity to evaluate the Services before paying.

We may, at our sole discretion, agree to a refund in a particular case. Nothing in these Terms limits any refund or remedy that you are entitled to under mandatory consumer protection laws that apply to you.

You can cancel a paid subscription at any time. Cancellation stops future billing. It does not create a right to a refund of fees already paid for the current or earlier billing periods, except as stated above.

7. Acceptable use

You agree not to use the Services to:

• send spam, or send messages to people who have not given the consent required by applicable law or by the rules of the relevant channel;
• break any law, or infringe the rights of others;
• send content that is unlawful, harmful, fraudulent, deceptive, defamatory, or obscene;
• transmit malware or interfere with or disrupt the Services or their security;
• attempt to gain unauthorized access to the Services or to other users' data;
• reverse engineer, copy, or resell the Services except as permitted by law; or
• use the Services in a way that breaches the terms of any connected channel or platform.

You are responsible for complying with the terms and policies of the messaging channels you connect, including those of Meta (WhatsApp and Instagram) and Telegram. We may suspend or limit your use of a channel if required by that channel's provider.

We may investigate and take action, including suspending or terminating accounts, for conduct that we reasonably believe breaches this section.

8. Your content and customer data

You and your business retain ownership of the content and data you send, receive, or process through the Services, including conversations with your own customers ("Customer Data").

You grant Loop the rights needed to host, process, and transmit Customer Data in order to provide and improve the Services, as described in our Privacy Policy. You are responsible for having the lawful basis and any consents needed to process the personal data of the individuals you communicate with through the Services.

Where Loop processes Customer Data on your behalf, it does so as your processor. The roles of the parties are described in our Privacy Policy and, where applicable, in a separate data processing agreement.

9. AI features

The Services include AI agents and AI-assisted features. AI output can be inaccurate or incomplete. You are responsible for reviewing AI-generated content before relying on it or sending it to your customers. You should not use the AI features as a substitute for professional advice.

10. Third-party services

The Services connect to third-party platforms and providers, including messaging channels, AI providers, hosting, and payment processing. Your use of those third-party services may be subject to their own terms. We are not responsible for third-party services, and their availability is outside our control.

11. Intellectual property

The Services, including the Loop software, platform, branding, and all related intellectual property, are owned by Loop and its licensors. These Terms do not transfer any ownership in the Services to you. You may use the Services only as permitted by these Terms.

12. Service availability

We work to keep the Services available and reliable, but we do not guarantee uninterrupted or error-free operation. We may perform maintenance, and we may modify or discontinue parts of the Services. Some Services depend on third-party platforms whose availability we do not control.

13. Suspension and termination

You may stop using the Services and close your account at any time.

We may suspend or terminate your access if you breach these Terms, if required by law or by a channel provider, if your payment fails, or to protect the Services or other users. Where reasonable and lawful, we will give notice.

On termination, your right to use the Services ends. Sections that by their nature should survive termination will survive, including those on fees owed, intellectual property, disclaimers, limitation of liability, and governing law.

14. Disclaimers

To the maximum extent permitted by law, the Services are provided "as is" and "as available", without warranties of any kind, whether express or implied, including any implied warranties of merchantability, fitness for a particular purpose, or non-infringement. We do not warrant that the Services will meet your requirements or that they will be secure, uninterrupted, or error-free.

15. Limitation of liability

To the maximum extent permitted by law, Loop will not be liable for any indirect, incidental, special, consequential, or punitive damages, or for any loss of profits, revenue, data, or goodwill, arising out of or related to your use of the Services.

To the maximum extent permitted by law, Loop's total liability for all claims relating to the Services in any 12-month period will not exceed the amount you paid to Loop for the Services in that period.

Nothing in these Terms excludes or limits liability that cannot be excluded or limited under applicable law.

16. Indemnity

You agree to indemnify and hold Loop harmless from claims, losses, and expenses arising from your use of the Services, your Customer Data, or your breach of these Terms or of applicable law, to the extent permitted by law.

17. Changes to these Terms

We may update these Terms from time to time. If we make material changes, we will take reasonable steps to notify you, for example by posting the updated Terms with a new "Last updated" date or by other reasonable means. Your continued use of the Services after changes take effect means you accept the updated Terms.

18. Governing law and disputes

These Terms are governed by the laws of the Republic of Armenia, without regard to conflict of law rules.

The courts of Yerevan, Republic of Armenia, will have jurisdiction over any dispute arising out of or relating to these Terms or the Services. This does not deprive you of the protection of any mandatory consumer protection provisions that apply to you in your country of residence.

19. Separate agreements

If you and Loop have signed a separate written agreement covering the Services, such as a Master Services Agreement, that agreement controls where it conflicts with these Terms for the subject matter it covers.

20. General

If any part of these Terms is found to be unenforceable, the rest remains in effect. Our failure to enforce a provision is not a waiver of it. You may not transfer your rights under these Terms without our consent. We may transfer our rights and obligations, for example in connection with a merger, acquisition, or sale of assets.

21. Contact

Questions about these Terms can be sent to:
Loop LLC
H 14/19, G-1 District, Ajapnyak, Yerevan, Yerevan 0048, Armenia
Email: [email protected]